In our global economy and marketplace, it is more critical than ever to understand the dynamics of international business, and our 3-panel (6-page) guide is jam-packed with valuable information for both students and businesspeople. Theories and their proponents, principles and concepts all are explained and complemented by eye-catching graphics. Topics include:
• Globalization & Cultural Issues
• International Trade
• Economic Integration
• Politics & Law in International Business
• Economic Systems & Development
• International Financial Markets & Monetary System
• Foreign Exchange Market
• Managing Labor, Planning & Organizing – Internationally
• Entry Modes
• Marketing Internationally
• And more!
In our global economy and marketplace, it is more critical than ever to understand the dynamics of international business, and our 3-panel (6-page) guide is jam-packed with valuable information for both students and businesspeople. Theories and their proponents, principles and concepts all are explained and complemented by eye-catching graphics. Topics include:
• Globalization & Cultural Issues
• International Trade
• Economic Integration
• Politics & Law in International Business
• Economic Systems & Development
• International Financial Markets & Monetary System
• Foreign Exchange Market
• Managing Labor, Planning & Organizing – Internationally
• Entry Modes
• Marketing Internationally
• And more!